FutureFive NZ - Big names join forces to fight Apple trademark

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Big names join forces to fight Apple trademark

Microsoft and Nokia are two of the big names leading a challenge to Apple's 'App Store' and "Appstore' trademark in Europe. 

According to cnet, the filings - which were jointly made with HTC and Sony Ericsson - follow a similar action by Amazon which opposes Apple's trademark in the European market. 

"'App Store', like 'toy store' or 'book store', is a generic term that should continue to be available for everyone to use for stores that sell apps," said a Microsoft representative in a statement. 

Microsoft has also filed motions in the US against the 'App Store' trademark. 

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