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Is NZ enjoying a digital entertainment revolution?
Thu, 5th Sep 2013
FYI, this story is more than a year old

New Zealand entertainment lovers can now instantly stream international releases and watch them on any device, anytime, anywhere, following the launch of online service, EzyFlix.tv today.

Launched by online retailer, Access Digital Entertainment (ADE), the transactional video-on-demand and download-to-own service is the first of its kind in the country.

The service allows users to view their purchased content on any connected device, including smartphones, tablets, PCs and Smart TVs, either on or offline.

CEO of ADE, Craig White, says EzyFlix.tv will help remove many of the barriers that exist for people wanting the best offerings in showbiz.

“New Zealanders are hungry for new release movies and US TV shows and tired of feeling like they’re behind the rest of the world," he says.

"EzyFlix.tv provides affordable, convenient and timely access to top international video content, express from the US, without any subscription fees, contracts or the need for a set top box.

“It also allows people to build their own digital movie and TV library in the cloud and has been designed specifically to meet the needs of the ‘connected consumer’ who wants to be able to access their chosen content via multiple devices at any time."

A former sales director for 20th Century Fox Australia, White says EzyFlix.tv has struck content deals with major Hollywood studios and distributors including 20th Century Fox, Paramount Pictures, Roadshow Films, The Walt Disney Company and Warner Bros.

“We are also the first provider in NZ to offer television shows you can download-to-own and to retail UltraViolet (UV), a cloud-based digital rights system which offers people a digital ‘locker’ and gives them the ability to share purchased UV content with up to five friends for free,” he says.

From today, New Zealanders will be able to view a library of 2,000 titles including movies like The Avengers, Iron Man 3, Silver Linings Playbook and A Good Day to Die Hard, with plans to grow the offering five-fold.

The service will offer ‘season passes’ to television shows including alerts to each episode’s availability immediately after its broadcast, and bite-size options will also allow users to ‘snack’ on TV episodes.

White believes EzyFlix.tv will revolutionise digital entertainment in New Zealand, improving access and offering better value to both small and big screen fans from all walks of life.

“Capitalising on the opportunities presented by technologies such as high speed internet, WiFi, mobile broadband and play back devices, we offer top titles to both purchase and stream and we give people the freedom to choose how and where they play their videos, according to their lifestyle, needs and wants,” he concludes.

Can EzyFlix.tv revolutionise digital entertainment in New Zealand? Tell us your thoughts below