Allowing users to read and purchase Kindle books on their Mac, even if they don't have a Kindle, Amazon has released its application for Mac.
Kindle has previously released similar applications for Windows PCs and mobile devices, including the iPhone, iPod Touch and Blackberry devices. The Kindle for Mac application allows users to sync their Mac with their Kindle, so users can read books on their Mac and the application will automatically synchronise a user’s annotations and last page read.
Though the Kindle device isn’t currently available in New Zealand, the application will still allow international users to purchase and read Kindle books on their Mac (a similar Windows Kindle app is already available).
“For those customers around the world who don’t yet have a Kindle, Kindle for Mac is a great way to instantly access and read the most popular new releases as well as their old favorites,” said Jay Marine, Amazon Kindle Director, in a release.
The application is available as a free download for customers, including international users. Allowing users to purchase from the thousands of books in the Kindle store with the ability to customise font sizes and adjust words per line, the application is meant to provide a superior reading experience on Macs.
But with the iPad mere weeks away from its debut, the move is a clear way for Kindle to regain some ground in the brewing e-reader battle. While the iPad isn’t only an e-reader, with iBooks rumoured to come to New Zealand soon after the iPad, the Kindle needs to step up its game to remain a key player for international e-reader consumers.
To download the free application, visit www.amazon.com/kindleformac.