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Slingshot recruits celebs to design modems that aren’t eyesores

21 Mar 2019
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Modems. They’re almost always hidden in closets or cupboards simply because they’re an eyesore.

According to Slingshot, the result of this is simultaneously stuffing up the WiFi connection and causing a weak signal. In a bid to try something a bit different, Slingshot has teamed up with four Kiwi ‘celebs’ to try and make modems that bit more attractive and thereby rescuing them from the confines of the cupboard.

With a touch of help from some professional artists to help their ideas materialise, Slingshot recruited Radio broadcaster Megan Annear, media personality Jason Gunn, comedian Mel Bracewell, and Invercargill Mayor Sir Tim Shadbolt.

With 500 limited edition units of each design available when customers sign up for an internet plan, Slingshot has pledged to donate a minimum of $5,000 to each of the celebrity’s chosen charities.

Expectations are that the artistic revamp will encourage customers to have their modems on display explains general manager of Slingshot Taryn Hamilton.

“Most modems are banished to a dark corner, closet, stairwell or under a side table, because let’s face it, they’re traditionally not the most good-looking of tech,” says Hamilton.

“The reality is they need to be front and centre to throw out the best signal, so doubling down with a device that sports art designed by some of our Kiwi greats plus gives back will hopefully see it rubbing shoulders alongside rugby memorabilia, children’s artwork and family heirlooms in the trophy room.”

Sir Tim Shadbolt has chosen Koha Kai which he says is primarily focused on giving meaningful work to people with disabilities as well as producing food for young children in lower decile areas, elements that he believes are vital to a happy community.

Go for Sir Shadbolt’s design and you’ll be blessed with his face on display at all times in a quirky pop art style.

Well-known animal lover Megan Annear chose HURRAH, a dog rescue facility where she adopted her own pup Nala. Her design is botanically inspired with greens and pinks to bring a slice of the outdoors inside.

Jason Gunn chose children’s crisis charity Cholmondeley Children’s Centre. His modem was designed with one intention in mind - “I want people to see it and smile and remember how important it is for us to stay connected with friends and family.” This is reflected in the colourful, cartoon-esque composition with the statement message – ‘stay connected’.

Lastly, Billy T James Award winner Mel Bracewell will support The Aunties in their quest to meet the material needs of vulnerable women within the community. Mel, who describes her personal style as “a mix of classy and casual” has a nature-themed design with subtle hues and sweeping lines.