Story image

What’s that Computer you’re not Wearing?

11 Feb 14

We all have better things to do with our hands when we’re shopping, driving a car, or riding a bike than hold a device to our ear or hypnotically gaze into a screen.

It’s why consumers are especially attracted to the hands-free, mobile functionality offered by wearable computing.

Wearable computing, or “wearables” is one of those emerging trends that has been slow to adopt, but will soon explode. That’s because the technical hurdles that have stalled the adoption of wearables are quickly eroding.

In fact, Gartner Predicts that by 2020, consumer data collected from wearable devices will drive 5% of sales from the Global 1000. It’s all part of Gartner thought leadership around trends that are both disruptive and constructive.

Consider:

By 2020, well over 150 million wearable devices will ship worldwide, led by the sports and fitness sectors. Nike FuelBand technology (targeting general consumers), combined with the Adidas launch of miCoach (targeting professional sports), are just two illustrations of how the human body’s transmission of information will trigger commerce.

Advertisers will likely use exercise data and eating habits (from devices like the Fitbit) to serve up relevant ads and offers.

Then there’s health care. Our increased attention toward personal health combined with a movement on the part of providers to contain costs — will trigger products and services that promote preventive measures.

Wearable technologies will also emerge in the huge disability market (such as aids for the deaf, blind, paralysed and elderly).

In manufacturing and distribution markets, wearable computers worn on the arm for hands-free operation will continue their popularity in field service and assembly lines and warehouses. Although Google has said it won’t give advertisers access to its Glass, consumers will use it to view ad-rich social sites, Web pages and Facebook news streams.

When it comes to wearable computing, all you need is some creativity and an open mind.

By Richard Fouts - Gartner

IDC: Smartphone shipments ready to stabilise in 2019
IDC expects year-over-year shipment growth of 2.6% in 2019, while the world's largest market is still forecast to be down 8.8% in 2018.
52mil users affected by Google+’s second data breach
Google+ APIs will be shut down within the next 90 days, and the consumer platform will be disabled in April 2019 instead of August 2019 as originally planned.
New app conducts background checks on potential tenants
Landlords and house owners need to obtain a tenant’s full name, date of birth, email address, and mobile number in order to conduct the search. And most importantly, they have to get the tenant’s permission first.
GirlBoss wins 2018 YES Emerging Alumni of the Year Award
The people have spoken – GirlBoss CEO and founder Alexia Hilbertidou has been crowned this year’s Young Enterprise Scheme (YES) Emerging Alumni of the Year.
IDC: Standalone VR headset shipments grow 428.6% in 3Q18
The VR headset market returned to growth in 3Q18 after four consecutive quarters of decline and now makes up 97% of the combined market.
Meet Rentbot, the chatbot that can help with tenancy law
If you find yourself in a tricky situation  - or if you just want to understand your rights as a landlord or tenant, you can now turn to a chatbot for help.
PlayerUnknown’s Battlegrounds (PUBG) finally releases on PS4
PUBG on PS4 feels like it’s still in Early Access as the graphics look horribly outdated and the game runs poorly too. 
How AI can fundamentally change the business landscape
“This is an extremely interesting if not pivotal time to discuss how AI is being deployed and leveraged, both in business and at home.”