Amperity stories - Page 3
Shiseido partners with Amperity to accelerate first-party data strategy
Fri, 4th Aug 2023
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paas
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data analytics
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data science
The Prestige beauty company deploys a customer data platform to democratise data, deliver personalised customer experiences and increase agility.
Amperity Named 2023 Databricks Built on Partner of the Year
Tue, 11th Jul 2023
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data analytics
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martech
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partner programmes
Amperity, the enterprise customer data platform, has been awarded the 2023 Built on Partner of the Year Award by Databricks, the Data and AI company.
Navigating the new generation of targeting, privacy and paid media
Fri, 23rd Jun 2023
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martech
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data privacy
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ecommerce
Not only are consumers increasingly dissatisfied with the creepy factor of targeted ads, but they’re also opting out of third-party tracking.
Forever 21 selects Amperity for its first-party data strategy
Thu, 8th Jun 2023
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paas
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data analytics
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cx
With Amperity, Forever 21 will be able to reach more consumers while enriching advertising campaigns through customer insights.
Amperity’s AI solution solves third-party data dilemma
Tue, 23rd May 2023
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data analytics
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martech
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cdp
Amperity demonstrates how its AI solution can help solve the third-party data dilemma for marketers leveraging paid media campaigns in a cookieless era.
Arktic Fox and Amperity reveal main concerns for marketers
Wed, 3rd May 2023
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data analytics
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digital transformation
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martech
Australian brands are tackling the turbulent economic climate with privacy requirements, digital transformation and investment in customer data platforms.
Toyota dealer group Servco leverages Amperity’s CDP solution
Fri, 21st Apr 2023
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data analytics
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cx
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martech
Servco is leveraging Amperity to obtain a better overview of its customers and drive better insights at top speed.
Amperity is helping Authentic get more from its data
Fri, 14th Apr 2023
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data analytics
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cx
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martech
Amperity teams up with Authentic Brands Group to activate data from multiple touchpoints for stronger customer profiles.
Amperity chosen to maximise MillerKnoll's omnichannel data
Thu, 16th Mar 2023
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data analytics
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martech
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omnichannel
The company needed a comprehensive solution to meet the evolving preferences and behaviours of consumer shopping.
Premium lifestyle brand elevates customer experience with Amperity
Tue, 21st Feb 2023
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data analytics
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cx
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martech
Amperity has announced Rhone has selected Amperity as the critical foundation to maximise the value of its omnichannel customer data.
Amperity makes two new appointments to bolster APAC presence
Thu, 9th Feb 2023
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data analytics
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cx
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martech
Customer data platform Amperity appoints Rian Smith as New Business Director and Sam Bessey as Lead Solutions Consultant to strengthen Asia Pacific presence.
Is your dirty data messing with business productivity?
Thu, 19th Jan 2023
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data protection
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deloitte
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roi
Everyone knows that dirty data messes with customer experience. But what about employee productivity and business performance?.
Amperity to help Reckitt maximize and scale first-party data
Wed, 14th Dec 2022
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data analytics
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cx
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martech
The global consumer products company behind Lysol, Air Wick and Enfamil deploy a customer data platform to build long-term customer loyalty and drive revenue.
Amperity announces marketing and advertising support for AWS
Thu, 8th Dec 2022
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data analytics
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digital transformation
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hyperscale
AWS empowers advertisers and marketers to reinvent workloads with solutions to improve audience and customer data management.
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Leadership team expansion at Amperity with new CPO
Fri, 18th Nov 2022
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hcm
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intel
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f5 networks
Amperity, the customer data platform, has hired Seema Kumar as its new Chief People Officer and Megan McDonagh as Chief Marketing Officer.
Amperity strengthens its leadership team with two new hires
Wed, 16th Nov 2022
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digital marketing
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leadership
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employment
Amperity has welcomed a new Chief Marketing Officer and Chief People Officer, strengthening its leadership team.
2023 Trends: Future proof your loyalty program with a data-driven strategy
Mon, 14th Nov 2022
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data analytics
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digital transformation
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bi
Loyalty programs are crucial for travel, hospitality, and quick-serve brands. But why are so many getting it wrong?.
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Amperity appoints Billy Loizou as Asia Pacific area vice president
Fri, 26th Aug 2022
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data analytics
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martech
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cdp
Amperity expands into APAC market, appoints Billy Loizou as VP to lead sales and marketing efforts and help brands use customer data for growth.