Content Creation stories - Page 9
SAP commits to teaching 12 million by 2030, opens up free learning pathways
Tue, 18th Nov 2025
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uc
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e-learning
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collaboration
SAP has made a massive overhaul of its learning offering, making content free and revamping certifications to focus on practical skills.
Storyblok & OtterlyAI partner to boost AI search visibility
Tue, 18th Nov 2025
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martech
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apm
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genai
Storyblok partners with OtterlyAI to help brands enhance visibility on AI-driven search engines amid shifting consumer search habits.
Tech marketing in 2025 shifts to strategy & messaging clarity
Tue, 18th Nov 2025
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martech
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partner programmes
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cdp
In 2025, tech firms shift marketing focus from volume to clarified strategies, stronger positioning and executive-led messaging for greater commercial impact.
OWC launches new Thunderbolt 5 devices for creative pros
Mon, 17th Nov 2025
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digital entertainment
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content creation
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data transfer
Other World Computing debuts Thunderbolt 5 StudioStack and Mercury Helios 5S devices, boosting storage and PCIe expansion for creative pros on Macs and PCs.
How Ridiculous sells 115,000 iced teas in 30 days worldwide
Thu, 13th Nov 2025
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supply chain
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social media
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content creation
YouTube group How Ridiculous sold 115,000 sugar-free iced teas in 30 days, topping Amazon US charts and selling out in Australia swiftly.
RØDE opens public voting for Creator of the Year Awards 2024
Wed, 12th Nov 2025
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youtube
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instagram
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social media
Public voting is now open for RØDE's Creator of the Year Awards 2024, recognising digital content creators across YouTube, Instagram, TikTok and more.
RØDE launches compact Video S for creators at USD $499
Wed, 12th Nov 2025
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digital media
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content creation
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usb-c
RØDE launches the compact RØDECaster Video S for solo creators, combining audio and video production at USD $499, streamlining content creation workflows.
Globant & Riot Games team up to boost esports with new tech
Fri, 7th Nov 2025
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gaming
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devops
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digital transformation
Globant partners with Riot Games to innovate esports fan engagement and AI features for League of Legends and VALORANT in a multi-year deal.
B2B tech CMOs face pressure to prove ROI amid wider remits
Wed, 5th Nov 2025
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cx
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martech
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partner programmes
B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.
Exclusive: The future of creative agencies as platforms
Thu, 30th Oct 2025
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digital transformation
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martech
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partner programmes
Adobe leads a quiet revolution as agencies transform into tech platforms, automating creative workflows with AI to boost speed and scale content production.
Exclusive: Adobe's Firefly is to reshape creative pipelines
Thu, 30th Oct 2025
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martech
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personalisation
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cdp
Adobe's Firefly aims to transform content creation by automating workflows, helping brands personalise and scale visual content rapidly across channels.
Our view on Agentic AI: AI assistants that work for you, in your favorite apps
Wed, 29th Oct 2025
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martech
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genai
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ai
Adobe launches conversational agentic AI assistants in apps like Photoshop and Express, accelerating creative workflows with natural chat and control.
Adobe brings conversational AI Assistant to Express for creators
Wed, 29th Oct 2025
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martech
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genai
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ai
Adobe launches a beta AI Assistant in Adobe Express, enabling users to create and edit content conversationally, simplifying design for all skill levels.
Adobe unveils GenStudio upgrades to boost AI-driven content creation
Wed, 29th Oct 2025
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martech
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cdp
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erp
Adobe upgrades GenStudio with AI-driven tools to help businesses create personalised, on-brand content faster and scale marketing campaigns worldwide.
Adobe brings Premiere tools to YouTube Shorts for mobile creators
Wed, 29th Oct 2025
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martech
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youtube
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social media
Adobe and YouTube partner to bring Premiere mobile editing tools to YouTube Shorts, enhancing short-form video creation for millions of creators globally.
Adobe unveils Firefly Foundry for custom on-brand AI content
Wed, 29th Oct 2025
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martech
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physical security
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genai
Adobe launches Firefly Foundry, enabling businesses to create custom AI models for consistent, on-brand content across images, video, audio and 3D assets.
Adobe launches AI assistants & creative tools across platforms
Wed, 29th Oct 2025
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ecm
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martech
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digital entertainment
Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.
Adobe to integrate Google's AI into creative apps for business
Wed, 29th Oct 2025
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uc
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martech
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personalisation
Adobe will integrate Google Cloud's AI models into its creative apps, boosting content creation for businesses and professionals with tailored, scalable tools.
Adobe Firefly announces new AI tools for video, audio & images
Wed, 29th Oct 2025
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martech
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digital entertainment
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genai
Adobe Firefly unveils new AI tools including video editor, voiceover, and 4MP image generation to boost creative workflows in one platform.
IAG partners with Adobe to personalise insurance customer journeys
Thu, 23rd Oct 2025
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data analytics
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digital transformation
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cx
Insurance Australia Group teams up with Adobe to use AI for personalised, seamless customer experiences across its retail insurance brands.