Freemium stories
Norton unveils Revamp, an AI tool to help professionals craft and schedule credible social posts while keeping full control of their voice.
Outdoor Outlook launches in New Zealand, giving trampers and other outdoor lovers personalised, colour-coded weather-based activity tips.
Teams can now analyse supplier and customer contracts without a waitlist, as Agiloft opens Astra to legal, procurement, finance and sales users for free.
The rollout puts image generation inside Meta's most-used apps, as the company broadens its AI tools for chats, stories and advertising.
Buyers are spending most of the journey before sales speak, forcing marketers to rethink funnels and how they prove return on investment.
Security teams get free visibility into how Snowflake Cortex agents access sensitive data, helping them prepare for audits and reviews.
Families managing allergies can now scan foods in seconds, with the app flagging risks across more than 40 languages on Apple's App Store.
Free access to contract AI could let legal and finance teams spot risk, missed discounts and compliance gaps without an upfront purchase.
Engineering teams can now keep decisions, fixes and costs in one place as CodeRabbit brings its AI agent into Slack.
As generative tools displace search, the partnership will test how AI datasets are priced and how platforms can balance advertising with subscriptions.
Android has become the main growth engine for subscription apps, with paid installs now outnumbering free ones on the platform.
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
SkillsVR launches ACTIVATE MDM Lite, a free six‑month VR fleet tool as organisations adapt to Meta's changing Quest hardware strategy.
Parents needing ad hoc cover can now book verified carers through an app that includes checks, reviews and live GPS tracking.
Firms using Anthropic's Claude can now track usage and costs more closely as Portal26 rolls out a free governance tier.
Small businesses can now diagnose trust gaps in marketing campaigns through Claude or ChatGPT without paying for RAMMP's score itself.
Greater competition in social commerce is prompting Markable to offer AI shopping tools free, as it targets faster growth from more creators.
A free entry point could speed adoption of contract AI as teams weigh sensitive data controls against rising compliance and commercial risks.
Topol launches Lettr, a Laravel-first transactional email tool promising domain control and no-code templates for product teams.
Intuit launches its AI-native Accountant Suite in Australia, promising to ease capacity strain and turn automation into a growth driver.