Motorsport stories
Racing Bulls simulator launches in Cherry Edition livery
This month
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partner programmes
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social media
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formula one
Racing Bulls' cherry blossom Japanese Grand Prix livery inspires limited-edition motion simulator as F1 collectibles market expands.
Inside Wialon's Partner Challenge: How telematics went off road at Dakar Rally
Last month
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uc
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digital transformation
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cx
Wialon took 12 top partners from 12 countries off road at the Dakar Rally, turning desert telematics into a high-stakes team challenge.
How Formula 1 turns data & cyber security into speed
Last month
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firewalls
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data protection
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data analytics
At Albert Park, F1 insiders reveal how sharper data use, tighter security and resilience planning combine to unlock race-winning performance.
Keeper & Williams F1 launch identity-first security push
Last month
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data protection
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digital transformation
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pam
Keeper Security has kicked off a global identity-first cybersecurity campaign as it enters a third season backing the Atlassian Williams F1 team.
Xiaomi reveals Vision Gran Turismo electric hypercar
Last month
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gaming
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iot
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smart home
Xiaomi enters Gran Turismo's Vision project with an electric hypercar concept, blending radical aero tricks and game-ready digital flair.
Octave tech to drive Racing Bulls' asset operations
Last month
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manufacturing
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digital transformation
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iot
Octave signs multi-year deal to power Racing Bulls' asset operations with Attune software, targeting reliability gains across F1 season.
Oracle extends AI-driven title deal with Red Bull Racing
Fri, 27th Feb 2026
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data analytics
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digital transformation
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hcm
Oracle renews and deepens its title partnership with Red Bull Racing, putting AI at the heart of F1 strategy ahead of sweeping 2026 rules.
Oracle Red Bull extends AI partnership ahead of 2026
Fri, 27th Feb 2026
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data analytics
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hpc
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ai
Oracle Red Bull Racing extends its AI-heavy Oracle title partnership to power strategy, simulations and hybrid engine work for F1's 2026 era.
McLaren extends Dell tech deal to power F1 data push
Wed, 18th Feb 2026
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storage
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gaming
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network infrastructure
McLaren extends its long-running Dell tech deal to boost AI-driven data, simulations and race strategy across its factory and F1 trackside ops.
Game review: Ride 6 (Xbox Series X)
Thu, 12th Feb 2026
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gaming
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digital entertainment
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console gaming
Ride 6 swaps open worlds for pure two-wheeled thrills, blending exacting physics, stunning bikes and tough racing on Xbox Series X.
McLaren partners with Rubrik to secure racing data
Thu, 29th Jan 2026
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data protection
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dr
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ransomware
McLaren Racing has struck a multi-year deal with Rubrik to bolster cyber resilience and safeguard critical data across its F1 and IndyCar teams.
Schneider Electric powers new McLaren Racing tie-up
Wed, 28th Jan 2026
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hyperscale
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dc
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supply chain
Schneider Electric signs as McLaren Racing's Official Energy Technology Partner across F1, IndyCar, F1 Academy and WEC programmes.
Atlassian Williams F1 secures global ops with KeeperPAM
Thu, 15th Jan 2026
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firewalls
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digital transformation
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network security
Atlassian Williams F1 adopts KeeperPAM to lock down privileged access and remote connections across its fast-moving global operations.
Game review: Project Motor Racing (PS5)
Tue, 9th Dec 2025
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gaming
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digital entertainment
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console gaming
Project Motor Racing's hardcore realism, punishing physics and steep learning curve make this sim a slog for all but die-hard racers.
This Christmas brings gaming, wellbeing & experience gifts
Mon, 17th Nov 2025
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gaming
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digital entertainment
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ps5
This Christmas features gifts for gamers, fitness fans and foodies, plus experience tickets and charity merch supporting girls' sports in NZ schools.
Bitdefender expands cybersecurity partnership with Ferrari F1 team
Tue, 21st Oct 2025
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data protection
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digital transformation
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advanced persistent threat protection
Bitdefender has extended its partnership with Ferrari F1, boosting cybersecurity support and brand visibility on Ferrari's racing cars this season.
Iron Mountain to digitise McLaren archives for global fan access
Wed, 15th Oct 2025
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digital transformation
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ai
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clean technologies
Iron Mountain will digitise McLaren Racing's historic archives, using AI to connect fans worldwide with its rich motorsport heritage from 1963 onwards.
Ducati extends Siemens partnership to drive digital innovation
Thu, 9th Oct 2025
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digital transformation
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clean technologies
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3d printing
Ducati has extended its partnership with Siemens for two years to enhance motorcycle innovation using the Siemens Xcelerator platform across racing and consumer models.
McLaren Racing, Freshworks partner to streamline IT for 2025
Sat, 26th Jul 2025
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erp
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formula one
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itsm
McLaren Racing partners with Freshworks to adopt AI-powered IT solutions, enhancing global IT efficiency for the 2025 Formula 1 season and beyond.
Game review: F1 25 (Xbox Series X)
Mon, 9th Jun 2025
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gaming
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digital entertainment
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formula one
F1 25 on Xbox Series X delivers photorealistic graphics and diverse modes, including 'Braking Point 3' story and F1 movie chapters, for a thrilling racing experience.