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How simplifying IT helps teams perform at racing speed
Software-as-a-Service

How simplifying IT helps teams perform at racing speed

As IT estates grow more tangled, firms risk slower fixes, siloed data and weaker AI insights unless they simplify systems first.

By Musidora Jorgensen • 4 min read • Last week
TCS & Jaguar TCS Racing extend AI partnership in Formula E
Manufacturing

TCS & Jaguar TCS Racing extend AI partnership in Formula E

The extension will use artificial intelligence to sharpen Jaguar TCS Racing's strategy and feed lessons from Formula E into future electric cars.

By Mara Sugue • 5 min read • Last month
MotoGP picks Accenture for 2027 direct-to-fan platform
Digital Transformation

MotoGP picks Accenture for 2027 direct-to-fan platform

Fans will get multi-camera race coverage and live data in one service when the new platform goes live for the 2027 season.

By Sean Mitchell • 4 min read • Last month
Game review: Hot Wheels Infinite Rush (Xbox Series X)
Gaming

Game review: Hot Wheels Infinite Rush (Xbox Series X)

Players get a colourful open-world racer with four islands, 150 unlockable cars and track-building tools, but some versions run slower.

By Damian Seeto • 5 min read • Last month
Formula E signs Sennheiser as official sound provider
Sennheiser

Formula E signs Sennheiser as official sound provider

Fans should get a richer race-day atmosphere as Formula E adds immersive audio across broadcasts, fan zones and hospitality areas.

By Mark Tarre • 4 min read • Mon, 17th Aug 2026
Lavia backs VR football training firm Be Your Best
Data Analytics

Lavia backs VR football training firm Be Your Best

Elite clubs are using VR drills to sharpen scanning and decision-making as Roméo Lavia invests in Be Your Best, a football tech firm.

By Sofiah Nichole Salivio • 5 min read • Tue, 4th Aug 2026
Ramtech installs wireless fire detection system at Le Mans
Internet of Things

Ramtech installs wireless fire detection system at Le Mans

More than 300 wireless detectors and call points kept temporary paddocks and hospitality areas monitored during the 2026 race at Le Mans.

By Sofiah Nichole Salivio • 4 min read • Fri, 17th Jul 2026
Cisco & McLaren extend partnership across racing & AI
Unified Communications

Cisco & McLaren extend partnership across racing & AI

The renewed deal will keep Cisco's networking and security tools embedded in McLaren's race operations as the teams push into AI.

By Mark Tarre • 3 min read • Tue, 7th Jul 2026
Infobip launches PitchMate AI agent for football fans
Digital Transformation

Infobip launches PitchMate AI agent for football fans

Football fans can now get fixtures, stats and games in WhatsApp and RCS as Infobip deepens its push into sports engagement.

By Joseph Gabriel Lagonsin • 4 min read • Mon, 6th Jul 2026
Emburse becomes official travel partner for Haas F1
Data Analytics

Emburse becomes official travel partner for Haas F1

The partnership will equip the smallest Formula 1 team with tools to manage travel, expenses and payments across more than 20 races a year.

By Sofiah Nichole Salivio • 5 min read • Thu, 4th Jun 2026
Ferrari deploys Bitdefender platform across operations
Malware

Ferrari deploys Bitdefender platform across operations

The move gives Ferrari a single security system for factory, racing and corporate operations as cyber risks intensify across its connected estate.

By Sofiah Nichole Salivio • 4 min read • Wed, 27th May 2026

Stories from Other Regions

Motorsport stories

Fujifilm Australia launches lightweight XF400mm lens
Sports

Fujifilm Australia launches lightweight XF400mm lens

Photographers shooting wildlife and sport gain a 1,245g super-telephoto prime, as Fujifilm broadens its X Series lens range for long-range work.

By Sean Mitchell • 4 min read • Last month
Barracuda becomes Airspeeder Team Australia partner
Robotics

Barracuda becomes Airspeeder Team Australia partner

The deal gives Barracuda customer access at Adelaide's inaugural races as Airspeeder seeks commercial backing for its flying-car series.

By Mark Tarre • 4 min read • Tue, 1st Sep 2026
Vercel signs Mercedes-AMG PETRONAS Formula One deal
Software-as-a-Service

Vercel signs Mercedes-AMG PETRONAS Formula One deal

The partnership gives Mercedes-AMG PETRONAS a new digital platforms partner as Formula One teams court technology firms for more than logo space.

By Sofiah Nichole Salivio • 4 min read • Fri, 3rd Jul 2026
myPlates event draws 800 personalised vehicles in rain
Customer engagement

myPlates event draws 800 personalised vehicles in rain

Despite wet weather, more than 800 personalised vehicles turned Royal Randwick into a family motoring showcase for owners sharing their stories.

By Mark Tarre • 4 min read • Mon, 29th Jun 2026
Aston Martin Aramco signs cybersecurity deal with Zscaler
Data Protection

Aston Martin Aramco signs cybersecurity deal with Zscaler

The deal will secure race data and engineering systems across Aston Martin Aramco's operations as Formula One teams face rising cyber risk.

By Sofiah Nichole Salivio • 4 min read • Fri, 26th Jun 2026
MWC Shanghai adds AgiBot, Siemens & Vodafone speakers
Robotics

MWC Shanghai adds AgiBot, Siemens & Vodafone speakers

Visitors will see AI, robotics and Formula E showcases as MWC Shanghai broadens beyond telecoms to industrial tech and startups.

By Mark Tarre • 4 min read • Thu, 4th Jun 2026