Public Relations stories - Page 2

AI has become the top corporate reputation fear for global leaders, yet most admit they are underprepared for its fast-rising risks.

YAP Global appoints Otto Jacobsson as CEO, signalling expansion and a broader service mix as the crypto and digital assets sector matures.

TechDay marks two years of UK growth, with eight specialist tech news sites, 7,600 stories and rising visibility across major platforms.

As AI reshapes communications, experts say human storytelling and clear brand narratives will define who thrives in the coming years.

Auckland band Coppelia uses data-driven digital strategies and quality content to grow their music audience and secure festival invites in 2025.

Hivekind AI launches PR Agent, an autonomous digital worker helping B2B tech firms enhance media relations with real-time communication intelligence.

Gallagher Security raised over USD $7,000 for breast cancer research, more than doubling its initial goal during the Security Meets Solidarity campaign.

B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.

Brandi AI launches a global programme helping agencies boost client brand visibility in AI-generated content through advanced analytics and GEO services.

Brandi AI has launched a platform to help brands enhance visibility in AI-generated answers, reshaping digital marketing for the AI-driven buyer journey.

C-suite leaders must now manage reputations shaped by AI narratives from ChatGPT and others, facing both misinformation and unavoidable truths.

AZK Media launches a PR solution tailored for B2B tech firms to boost visibility in AI-driven search by focusing on third-party endorsements over traditional SEO.

AI is making it easier for consumers to file well-crafted complaints, posing new challenges for retailers to manage rising digital grievances effectively.

Google searches for 'PR Agency Auckland' hit a five-year peak, signalling growing confidence in New Zealand's tech and design sectors amid export expansion.

As AI reshapes search, firms can boost visibility on ChatGPT and other LLMs by building authoritative content and engaging trusted journalists.

Fivetran appoints Monica Ohara as Chief Marketing Officer to spearhead global marketing and brand development, enhancing its data integration leadership.

Hato Hone St John has been named a finalist in the Veeam Data Resilience Awards for safeguarding vital healthcare data and ensuring emergency services' continuity.

Amid economic pressures, tech vendors risk significant revenue loss by slashing PR and marketing budgets, jeopardising visibility and market relevance.

Starburst has appointed Lisa Luscap as Chief Marketing Officer to spearhead growth in AI and data sectors, showcasing its commitment to innovation and expansion.

Senetas has appointed Andrea Van Unen-Smith as Chief Marketing Officer, bringing over 20 years of technology marketing expertise to the role.