FutureFive New Zealand - Consumer technology news & reviews from the future

Retail media Stories - Page 3

Kiwi Stories

Retail media stories

Global Stories

Retail media stories

InMarket spotlights six brands for sales-driven campaigns
Marketing Technologies

InMarket spotlights six brands for sales-driven campaigns

Tighter ad budgets are pushing consumer brands to prove store sales, with Welch's and Olly each generating USD $1.5 million in incremental sales.

By Sofiah Nichole Salivio • 4 min read • Last month
Agentic commerce and the evolution of retail purchase behaviour
Digital Transformation

Agentic commerce and the evolution of retail purchase behaviour

Retail brands risk becoming invisible as AI agents start to compare products, verify data and steer purchases inside chatbots.

By Sangeeta Mudnal • 4 min read • Last month
Megantic warns retailers on AI search risk in APAC
Customer Experience

Megantic warns retailers on AI search risk in APAC

Retailers could miss out on AI-led discovery unless product data is structured for answer engines, according to a Megantic and Shopify APAC whitepaper.

By Sofiah Nichole Salivio • 4 min read • Last month
Bazaarvoice launches API to boost AI review discovery
Marketing Technologies

Bazaarvoice launches API to boost AI review discovery

Brands may need to adapt review content for AI search, as Bazaarvoice’s new API makes user-generated ratings crawlable for recommendation engines.

By Sofiah Nichole Salivio • 4 min read • Last month
Rithum appoints Mausam Bhatt as Chief Product Officer
Data Analytics

Rithum appoints Mausam Bhatt as Chief Product Officer

The hire comes as the software group steps up AI and automation across its commerce platform, aiming to simplify operations for retailers and brands.

By Sofiah Nichole Salivio • 4 min read • Last month
Mediaocean appoints Guy Kuperman as Chief Strategy Officer
Data Analytics

Mediaocean appoints Guy Kuperman as Chief Strategy Officer

The hire comes as Mediaocean seeks to unite its software portfolio and help clients cope with AI-driven fragmentation across ad tech.

By Sofiah Nichole Salivio • 4 min read • Sat, 28th Mar 2026
AI aids product discovery, but shoppers shun checkout
Data Protection

AI aids product discovery, but shoppers shun checkout

AI is reshaping how shoppers discover products online, but Criteo data shows few trust it to handle checkout or share sensitive details.

By Shannon Williams • 4 min read • Fri, 20th Mar 2026
Changing customer loyalty landscape: Here's what retail leaders need to know
Data Analytics

Changing customer loyalty landscape: Here's what retail leaders need to know

Retail leaders are racing to turn data, AI and retail media into performance engines, reshaping how customer loyalty will work by 2026.

By Jonathan Reeve • 5 min read • Thu, 19th Mar 2026
SeenThis & Vudoo team up to power shoppable video ads
Customer Experience

SeenThis & Vudoo team up to power shoppable video ads

SeenThis and Vudoo join forces to deliver shoppable video ads on the open web, linking viewer attention directly to on-screen purchases.

By Sofiah Nichole Salivio • 4 min read • Thu, 19th Mar 2026

Stories from Other Regions

Retail media stories

Dollar General expands in-store audio ads with QSIC
Digital Signage

Dollar General expands in-store audio ads with QSIC

The rollout gives advertisers access to 6,000 more stores and new sales-linked measurement as Dollar General deepens its retail media push.

By Mark Tarre • 4 min read • Last month
Dig appoints Ideal World Co-founder Paul Wright to board
Fintech

Dig appoints Ideal World Co-founder Paul Wright to board

Boardroom support for Dig’s expansion into consumer fintech has been bolstered by Ideal World co-founder Paul Wright’s appointment.

By Sofiah Nichole Salivio • 3 min read • Last month
JCDecaux signs 10-year ad deal at Western Sydney Airport
Smart Cities

JCDecaux signs 10-year ad deal at Western Sydney Airport

Travellers at Western Sydney International will soon see a fully digital network of 27 JCDecaux ad sites across the new terminal precinct.

By Sean Mitchell • 4 min read • Last month
JCDecaux wins Western Sydney airport advertising deal
Smart Cities

JCDecaux wins Western Sydney airport advertising deal

The contract secures JCDecaux a long-term digital network at Sydney's new 24-hour airport, set to open for 10 million passengers.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Open Media joins VIOOH for UK DOOH programmatic buying
UK expansion

Open Media joins VIOOH for UK DOOH programmatic buying

Open Media links with VIOOH to trade 42 UK digital out-of-home screens programmatically, offering 120m monthly impressions to buyers.

By Sean Mitchell • 3 min read • Wed, 25th Mar 2026
ChatGPT's Checkout retreat: An opportunity for Aussie retailers?
Customer Experience

ChatGPT's Checkout retreat: An opportunity for Aussie retailers?

OpenAI's Instant Checkout retreat puts retailer sites back in focus, opening a data-led discovery window for fast-moving Australian brands.

By Kate Massey • 5 min read • Thu, 19th Mar 2026
Carsales launches ChatGPT app to power AI car searches
Digital Transformation

Carsales launches ChatGPT app to power AI car searches

Carsales launches a ChatGPT app to let Australians find car listings through conversational AI searches, boosting visibility for sellers.

By Sean Mitchell • 4 min read • Thu, 19th Mar 2026
Amazon DSP adds Spotify ads in Australian integration
Digital Entertainment

Amazon DSP adds Spotify ads in Australian integration

Amazon Ads links its DSP with Spotify in Australia, giving brands programmatic access to streaming audio and video ads in one platform.

By Sofiah Nichole Salivio • 4 min read • Thu, 19th Mar 2026