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Online advertising specifications

By Chris Leggett, 14 Jan 2011
FYI, this story is more than a year old

The file types we accept:

Banner, skyscraper, tile/rectangle:

We accept HTML, Javascript, Flash*, Gif, animated Gif and jpg files

Email banner and Email tower:

We accept Gif, animated Gif and jpg files

*When supplying Flash we reccommend providing a jpg or Gif backup image for non flash enabled browsers.

The size of adverts:

(Width x Height in pixels and file size)

Banner 760px x 120px (50KB ideal)

Skyscraper 160px x 600px (30KB ideal)

Tile 300px x 250px (50KB ideal)

Newsletter Banner 468px x 60px (40KB ideal)

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