Why has EA stopped supporting Nintendo?

A report that first surfaced on CVG states that EA has supposedly gone on record to explain why the publisher has pulled its support of Nintendo and most notably the Wii U platform. An anonymous EA source said; “Nintendo was dead to us very quickly."

“It became a kids IP platform and we don’t really make games for kids. That was pretty true across the other labels too. Even the Mass Effect title on Wii U, which was a solid effort, could never do big business, and EA like Activision is only focused on games that can be big franchises”.

This outburst would suggest that EA has absolutely no interest in developing for the 'kids games market' although their Plants Vs Zombies franchise may go someway to contradict this theory.

In North America their Hasbro Family Game Night is also on its fourth installment - plus EA developed over 22 titles for the Wii console.

With issuing a statement as strong as this it is no wonder the EA staff member wishes to remain anonymous, but with Wii U sales figures on the up and a strong release roster for 2014, it would be presumptuous for EA to burn their bridges with Nintendo just yet.

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