Apple to acquire digital magazine service
Apple announced that it has signed an agreement to acquire Texture, the digital magazine subscription service by Next Issue Media LLC, which gives users unlimited access to their favourite titles for one monthly subscription fee.
Texture brings over 200 of the world's magazines to life, providing an easy way for users to read stories and entire issues of their favourite titles.
With Texture, users can supposedly enjoy the magazines they know, while discovering new content that fits their passions and interests.
Apple SVP Eddy Cue says, "We're excited Texture will join Apple, along with an impressive catalogue of magazines from many of the world's leading publishers.
"We are committed to quality journalism from trusted sources and allowing magazines to keep producing beautifully designed and engaging stories for users.
Since its launch in 2010, Texture has become one of the leading multi-title subscription service giving users the ability to instantly access some of the most widely read magazines while on the go.
In 2016, Texture was chosen by the App Store editorial team for the annual Best Of selections, which celebrate the most innovative apps and games for iOS users.
Next Issue Media CEO John Loughlin says, "I'm thrilled that Next Issue Media, and its award-winning Texture app, are being acquired by Apple.
"The Texture team and its current owners, Condé Nast, Hearst, Meredith, Rogers Media and KKR, could not be more pleased or excited about this development.
"We could not imagine a better home or future for the service."