Hector swims on YouTube

Hector’s World, the education initiative for keeping kids safe online, now has its own YouTube channel (tinyurl.com/hectorworld).The new Hector’s World YouTube channel features multimedia content, including animated clips, songs, music videos and interviews.  Also included will be the newly launched cyberbullying music video with animated band Antipodes.  Liz Butterfield, Managing Director of Hector’s World Limited, says “This brand channel is a great ‘home’ for Hector Protector and his friends on YouTube. It gives us an important, ad-free platform with which to reach the parents, teachers and older siblings of young children.  It also offers a great international profile for New Zealand digital content and these important child safety messages.  “Children in our target age group are too young for unsupervised use of YouTube, but this brand channel is an ideal way to catch the attention of those looking after young children and help them start the digital citizenship conversation.”