Story image

Social media campaign in remembrance of 2011 ChCh earthquake

15 Feb 16

A new campaign is underway in remembrance of the fifth anniversary of the February 22nd 2011 Christchurch earthquake.

The campaign is sponsored by Becky Siame, founder of Get Behind It, a social media tool. “Supporters donate space on their social media walls (Facebook/Twitter/Tumblr) to share an important one-time message, which is sent out en masse on their news feeds at a specific time,” Siame explains.

“The goal is to get a hashtag to trend quickly.”

Siame is aiming for one million Kiwis to post the message, “Let’s stand united with Christchurch. Kia kaha Christchurch! We will not forget,” at exactly 12:51p.m on 22 February.

Siame joins the movement started in 2012 by Christchurch design tutor and artist Henry Sunderland, encouraging Kiwis to remember Christchurch by placing flowers in traffic cones.

“I was moved to start an online version of this concept,” Siame explains. “I’m asking people to pledge a message of support to be posted on their social media walls which includes a photo of flowers in road cones.

“And on Feb 22nd that same message will be blasted throughout all of New Zealand reaching millions of people all around the world,” she says.

“The Canterbury earthquakes and the last five years have been traumatic, stressful and life-changing,” Siame says.

“Whilst Christchurch has regrouped and its community become stronger and more resilient than ever, its streets, businesses and homes are still being rebuilt.

“Get Behind It’s Christchurch campaign on 22 February 2016 honours this great city,” she says.

People who want to join the campaign can go to getbehindit.nz/christchurch.

Kiwis losing $24.7mil to scam calls every year
The losses are almost five times higher compared to the same period last year, from reported losses alone.
Tile's Mate & Pro Bluetooth trackers land in NZ
If your car keys (or your tablet) have disappeared into the void at the back of the couch or if you left them somewhere in your car, retracing your steps to find them could be a thing of the past.
Government still stuck in the past? Not on GovTech's watch
What exactly is GovTech and what’s been happening in our capital city?
"Is this for real?" The reality of fraud against New Zealanders
Is this for real? More often than not these days it can be hard to tell, and it’s okay to be a bit suspicious, especially when it comes to fraud.
Hands-on review: The iPhone Xs
The iPhone Xs is a win that brought numerous new and exciting features to the market.
How much does your Amazon Prime Video subscription really get you?
For our NZ$8.90 per month, the average cost per title is US$0.00126 - but we only really get a choice of 416 TV shows and 4321 movies. Choice is a little bit limited compared to other countries.
Three ways to improve mental health support in the workplace
“Instead of scrambling into action after a crisis, employers need to be more proactive in supporting employees."
Kordia launches Women in Tech scholarship at the University of Waikato
The scholarship is established to acknowledge and support up-and-coming female talent and future technology leaders.