Consumer technology news from the future
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Microsoft, Adobe and C3.ai "re-invent" CRM with artificial intelligence
The dynamics of the market and the mandates of digital transformation have dramatically changed CRM market requirements.
Adobe unveils new AI-powered customer experience capabilities
"Marketers are now forced to navigate uncharted waters, evolving strategies to build customer loyalty, virtually."
Adobe releases 'Liquid Mode' to make PDFs more mobile-friendly
Adobe has a vision for the digital document, and it goes beyond large desktop or notebook screens to encapsulate other modern ways of working, such as mobile devices.
Gartner names Adobe leader in digital commerce
"Being named a Leader speaks to the strengths of our platform to enable brands to deliver the best commerce experiences in todays digital world."
Genesys and Adobe partner up to deliver CX integration
The integration between the two companies aims to rectify the problem experienced by customers where their data does not move with them when they engage with organisations across several different functions.
Adobe, IBM and Red Hat partner up to accelerate DX and real-time data security
"As companies undergo their digital transformations and move core workloads to the cloud, the entire C-suite is facing a re-framing of their roles to meet customer demands – all while keeping security front and centre."
Adobe launches customer journey solution for A/NZ businesses
The standalone journey orchestration engine enables organisations to use insights from the Adobe Experience Platform to create and deliver personalised interactions across any channel in real-time.
Westpac, Foxtel, and Chartered Accountants A/NZ scoop Adobe awards
Adobe announced its global winners this week, with three of the total 14 gongs worldwide being awarded to companies in Australia and New Zealand.
Phishing attack exploited Samsung, Adobe servers for Office 365 credentials
The campaign used seemingly credible web domain names to lure its victims and bypass security filters, including from Oxford University, Adobe and Samsung.
New Adobe app Photoshop Camera available now on Android and iOS
Adobe has officially released Adobe Photoshop Camera, a new camera app designed to enable users to add filters and effects to their photos before the image is captured.
Datacom dives into cloud with Adobe
One of the region's biggest service providers has abandoned its on-premise solution to take CX online with Adobe Experience Manager.
Forrester names Adobe a Leader for B2B and B2C suites
Thanks to the acquisition of the Magneto platform, Adobe is the only vendor to have achieved a rating of 3+ out of 5 in all criteria in both Waves.
Adobe releases extensive update for Creative Cloud apps
Premiere Pro, After Effects, Character Animation and Premiere Rush are all available for user update today, offering performance enhancements, new creative tools, workflow refinements, and more.
Dell announces updated XPS pro-laptops
Including a redesigned XPS 15 and new XPS 17 for a bigger, 17in screen.
Adobe and ServiceNow team up to bolster customer experience
The integration connects workflows between Adobe Experience Platform and ServiceNow, improving personalization of customer experiences across all touchpoints, and brands can now deliver enhanced customer service capabilities.
COVID-19: Adobe unveils index to track changes in consumer behaviour
In an effort to track and analyse the ways in which the pandemic is changing retail behaviour, Adobe has revealed its Digital Economy Index, which analyses trillions of online transactions across 100 million product SKUs in 18 product categories.
AIIA launches website hub for remote working support
The Australian Information Industry Association’s new site, Australian Business Continuity, provides support from the AIIA and its partners.
Snowflake and Adobe team up to empower marketing teams
The Federated Data Access (FDA) connector integration is part of the Adobe Experience Cloud and enables joint customers to analyse data from Adobe Campaign on Snowflake’s integrated cloud data platform.
IWD 2020: Why we must champion the next generation of female leaders
International Women's Day: As we’ve seen over and over — and as endless research supports — diversity isn’t just good business, it’s good for business.
Shutterstock adds two new executives on heels of CEO exit
The news comes less than a month after company founder Jon Oringer stepped down as CEO.
CX maturity crucial to achieving business goals - Adobe
40% of businesses leading in CX ‘significantly’ exceeded their 2019 business goals, according to the Adobe report.
Adobe makes moves in Asia Pacific, reveals updates to Portfolio and Adobe Live
Adobe Creative Cloud has announced updates to two of its services as it looks to make moves in the Asia Pacific and help users showcase their work.
Adobe announces new Google Drive integration for Acrobat
“The best thing about the Acrobat and Google Drive integration is that it’s applicable to everyone – personally, professionally, or wherever you fall in the middle."
Verint and Adobe expand partnership to improve customer journey
Verint Systems has expanded on its partnership with Adobe, as both companies look to support more personalised customer journeys.