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Gartner names Adobe leader in Digital Marketing Analytics for the third time
Of the 12 vendors evaluated, Adobe was among three named a leader for ability to execute and completeness of vision.
New boss for Adobe ANZ as Chris Skelton departs
Adobe has appointed former Experian ANZ managing director Suzanne Steele as its new ANZ managing director, following the departure of Chris Skelton.
Adobe announces new video capabilities - virtual reality, animation and motion graphics
Adobe Creative Cloud and Premiere Pro have become the platforms of choice for professional editors around the world.
Adobe and Microsoft expand cloud productivity partnership
Adobe Sign is now Microsoft’s preferred e-signature solution; Microsoft Teams now preferred chat-based workspace across Adobe Cloud Services.
Spice up your PowerPoint presentation with Adobe Stock
“We’re looking forward to working with Microsoft to continually enhance the customer experience...”
Enterprise SaaS market to double in next three years
Microsoft is continuing to take the lead in the enterprise SaaS market, which is forecast to double in size over the coming three years.
Adobe XD gets another update packed full of features
Adobe Experience Design is built from the ground up to address the complex needs of UX designers...
Design and creativity underpin transformation to an experience business - Adobe
“The merging of online and offline experiences is a significant shift in the way organisations are thinking about customer experience.”
The end is nigh: Adobe to disable Flash Player by 2020
Browser vendors are integrating capabilities once provided by plugins directly, given this progress, Adobe has decided to end the life of Flash...
Google, NetApp, Intuit...The best company to work for in India revealed
“Our culture of innovation is based on our values which are simply that we do the right thing, the right way."
Adobe brings new AI-powered voice analytics capabilities to its cloud platform
It aims to let brands to deliver more personalised customer experiences and create brand loyalty through voice-based interfaces.
Desktop conversion still king in A/NZ despite increasing smartphone traffic - Adobe
"ANZ’s best marketers recognise that the desktop is still likely to be the final destination, even in a cohesive multi-device experience."
Adobe Stock debuts visual search and Microsoft Powerpoint integration
New search technologies, expanded editorial collection and Powerpoint integration enhance a comprehensive marketplace for digital creative assets.
Adobe adds Scan app, updates Sign function to enrich Document Cloud offering
“Documents are the lifeblood of society, communicating information that spans contracts, textbooks, financial statements and everything in between.”
Marketers need to catch up with changes in media consumption trends – Adobe
An Adobe Digital Insights report found that 78% of brands underinvest on smartphone advertising.
Adobe's Creative Cloud update expands video tools to include VR and 4K support, Pond5 integration
This release, now available to customers, delivers new features to allow video producers to create, deliver and monetise video assets faster.
Don’t pay for what is for free: Malicious Adobe Flash Player app found on Google Play
F11 did not contain any harmful code. Instead, it relied purely on social engineering, tricking users into paying €18 ($19) for Adobe Flash Player.
Adobe launches Experience cloud; announces collaboration with Microsoft
“Adobe Experience Cloud gives businesses everything they need to deliver a well-designed, personal & consistent experience that delights customers."
China, India, Malaysia and New Zealand leading the world in smartphone growth
“These countries are not showing any signs of slowing down over the course of 2017.”
Adobe announces big winners of APAC partner awards
"Congratulations to Adobe’s Innovation Awards winners on all the great success accomplished this year.”
Adobe: CX, mobile apps, social media and culture tops the priority list
Adobe has released its 2017 Econsultancy/Adobe Digital Trends report, revealing the key trends around customers experience, content, data and culture.
Aussies more romantic than Kiwis, Adobe reckons, but we like the bedroom
Pulses look set to be racing in France and New Zealand this Valentine’s Day as the only two countries to search for images of couples in bed.
Simplicity to dominate visual trends in 2017, says Adobe
"2016 was a year filled with digital chaos, distraction and uncertainty. This year, the world is ready for simplicity and truth."
Adobe's trend predictions brings gender roles and diversity to the forefront
“And shining a spotlight on female creators and subjects will highlight gender roles and diversity for completely new perspectives in 2017.”