Adobe stories - Page 6
Adobe & Christian Cowan unveil world's first reconfigurable dress
Wed, 14th Feb 2024
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martech
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cleantech
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sustainability
Adobe partners with renowned designer Christian Cowan to unveil the world's first wearable and electronically adaptable garment, employing Adobe's Primrose technology, at NYFW Fall/Winter 2024.
Google joins C2PA, bolstering fight against digital misinformation
Fri, 9th Feb 2024
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martech
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ai
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microsoft
Google joins the Coalition for Content Provenance and Authenticity as a steering member, reinforcing efforts to boost transparency and tackle misinformation in digital content.
Australia's digital equity in government websites improves significantly
Fri, 19th Jan 2024
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cx
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martech
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ai agents
Digital equity and site performance in Australian government websites showed significant improvements over the last year, bagging the second spot in global rankings, reports Adobe.
Adobe plans innovative audio editing update for Premiere Pro
Wed, 17th Jan 2024
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martech
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digital entertainment
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ai
Adobe introduces an intelligent audio experience in its Premiere Pro software beta version, promising to speed up editing and facilitate workflows ahead of the 2024 Sundance Film Festival.
Kentico emerges as Leader in G2 Grid Report for Digital Experience Platforms
Thu, 21st Dec 2023
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martech
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adobe
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sitecore
Kentico hailed as Leader in Winter 2024's G2 Grid Report for Digital Experience Platforms thanks to high customer satisfaction and market presence.
Generative AI lagging in ANZ brand strategies despite high employee usage
Thu, 14th Dec 2023
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martech
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genai
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llms
Despite high employee usage, generative AI adoption in Australia and New Zealand brand strategies lags, says Adobe.
Adobe announces Spectrum 2 for intuitive, inclusive cross-platform design
Wed, 13th Dec 2023
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martech
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genai
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ai
Adobe introduces Spectrum 2, aiming to offer a more intuitive, inclusive, and enjoyable cross-platform design experience.
Adobe predicts 2024 dominant creative trends in new report
Fri, 8th Dec 2023
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gaming
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martech
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digital entertainment
Adobe's 2024 Creative Trends Report reveals four key themes set to influence digital content, including photography and social media.
Surge in malicious emails using Adobe InDesign, warns cybersecurity firm
Mon, 4th Dec 2023
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firewalls
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martech
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breach prevention
Cybersecurity firm Barracuda has warned of a 30-fold rise in phishing attacks via Adobe InDesign-linked emails.
Freshworks welcomes Mika Yamamoto as new Chief Customer & Marketing Officer
Wed, 29th Nov 2023
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data analytics
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digital transformation
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cx
Freshworks hires Mika Yamamoto, with an impressive 25-year track record, as its Chief Customer and Marketing Officer.
Creative industry leaders champion automation at LA event
Tue, 21st Nov 2023
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martech
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personal computing devices
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apple
Industry leaders at the Henry Stewart Creative Production LA event highlight automation as essential in creative production.
Adobe unveils Project Sound Lift, an innovative AI-powered audio tool
Mon, 20th Nov 2023
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martech
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ai models
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adobe
Adobe unveils Project Sound Lift, an AI-powered tool transforming audio quality in videos by isolating and enhancing soundtracks.
Mismatch in generative AI usage & consumer preference in ANZ
Tue, 7th Nov 2023
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data analytics
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cx
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martech
An Adobe report reveals only 6% of ANZ brands use generative AI despite 39% of consumers favouring AI-assisted interactions.
Adobe unveils AI-powered Photoshop Elements 2024 and Premiere Elements 2024
Mon, 23rd Oct 2023
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martech
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ai
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amazon
Adobe unveils Photoshop Elements 2024 and Premiere Elements 2024, offering over 20 innovative AI-powered features.
Google joins Adobe & Microsoft in legal indemnity for GenAI
Sat, 14th Oct 2023
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public cloud
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martech
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genai
Google steps up to offer legal safeguards for users of its generative AI technologies, following Adobe and Microsoft.
Adobe's GenStudio: The future of personalised content at scale
Fri, 13th Oct 2023
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data analytics
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cx
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martech
Unlocking the future of content creation: Adobe's GenStudio aims to revolutionise digital experience with help from GenAI.
Adobe CTO of Digital Media on next-generation AI
Fri, 13th Oct 2023
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martech
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genai
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ai
Adobe CTO Ely Greenfield unveils new generative AI models in Firefly, promising more control and quality for creatives.
LucidLink launches efficiency tool for Adobe Premiere
Thu, 12th Oct 2023
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martech
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digital entertainment
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adobe
Revolutionize your Adobe Premiere Pro workflow with LucidLink's new panel integration, offering seamless media caching and real-time collaboration.
Adobe previews Project Stardust: A revolutionary AI-powered editing engine
Thu, 12th Oct 2023
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martech
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genai
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ai
Adobe has unveiled a range of AI-powered innovations, including an object-aware editing engine that could revolutionise design.
A new era of creativity & innovation unveiled at the Adobe Max
Wed, 11th Oct 2023
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martech
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adobe
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creative technologies
Adobe CEO Shantanu Narayen unveils a transformative vision for creativity and tech at the Adobe Max conference.