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Kiwi Stories

Nielsen stories

Young Kiwis leading the way online
Marketing Technologies

Young Kiwis leading the way online

NZ's youth pioneer digital trends, with research showing Gen Y favours online streaming and engages more with digital ads.

By Shannon Williams • 2 min read • Fri, 4th Mar 2016
Trade Me, The Warehouse and GrabOne lead online shopping
Trade Me

Trade Me, The Warehouse and GrabOne lead online shopping

New Zealanders are hooked to online shopping, according to new research from Nielsen NZ, with cyberspace providing limitless options.

By Shannon Williams • 2 min read • Tue, 7th Jul 2015
Screen Wars: the changing video landscape
Nielsen

Screen Wars: the changing video landscape

While TV is still the screen of choice for viewing video, device proliferation and social-media is shifting the power from the provider to the people.

By Shannon Williams • 4 min read • Mon, 20th Apr 2015
What makes Kiwis click?
Unified Communications

What makes Kiwis click?

Kiwis flock to online shopping for better deals and savings, with mobile shopping set to drive NZ's eCommerce market beyond $4bn.

By Staff Writer • 2 min read • Wed, 24th Jul 2013

Global Stories

Nielsen stories

KnowBe4 appoints Yuneeb Khan as Chief Financial Officer
Data Protection

KnowBe4 appoints Yuneeb Khan as Chief Financial Officer

KnowBe4 names Yuneeb Khan CFO to steer global finances as it sharpens focus on human and agentic AI risk in cyber security.

By Joseph Gabriel Lagonsin • 3 min read • Fri, 20th Feb 2026
Trellix appoints Kim Anstett as Chief Information Officer
AI Security

Trellix appoints Kim Anstett as Chief Information Officer

Kim Anstett joins Trellix as CIO to lead global IT organization for advancing organization security posture with XDR architecture. #cybersecurity.

By Zach Thompson • 2 min read • Fri, 2nd Sep 2022
Nielsen bolsters management teams with two strategic hires
Recruitment

Nielsen bolsters management teams with two strategic hires

Nielsen strengthens its management team with hires from Grainger and American Express as it prepares to split into two separate companies later this year.

By Shannon Williams • 3 min read • Fri, 17th Jan 2020
Samsung top brand in Asia for seventh year in a row
Samsung

Samsung top brand in Asia for seventh year in a row

The South Korean technology superstar has once again been rated as the best brand among those in 17 different market categories.

By Ben Moore • 2 min read • Mon, 11th Jun 2018
34 tech heavyweights stand strong: Protecting the globe from cyber threats
Virtualisation

34 tech heavyweights stand strong: Protecting the globe from cyber threats

Not only with the companies protect customers, they've also vowed not to help governments who want to go on the cyber offensive.

By Sara Barker • 2 min read • Thu, 19th Apr 2018
Facebook emojis might soon help you find your next travel destination
Facebook

Facebook emojis might soon help you find your next travel destination

It might just be possible to use Facebook Messenger, emoji searches weather and currency exchange search requests to help you book your next flight.

By Sara Barker • 2 min read • Mon, 20th Jun 2016
E-retailers outdoing bricks and mortar
eCommerce

E-retailers outdoing bricks and mortar

40% of New Zealanders shop online for convenience, 40% for price and value, and 20% for the range, says Nielsen.

By Shannon Williams • 2 min read • Tue, 21st Jul 2015
Samsung voted best brand in Asia...
Samsung

Samsung voted best brand in Asia...

Samsung named best and most trusted brand in Asia for third year running, according to Campaign Asia's annual survey.

By Staff Writer • 2 min read • Thu, 26th Jun 2014
McAfee makes double channel appointments
Cloud Access Security Broker

McAfee makes double channel appointments

McAfee enhances its team with Craig Nielsen as Senior Director of Channels and Aileen Paterson as National Partner Manager ANZ.

By Staff Writer • 2 min read • Tue, 31st Jul 2012
Outlook plugs into Facebook
Microsoft

Outlook plugs into Facebook

Microsoft's Outlook now syncs with Facebook for real-time updates alongside emails, aiming to streamline social and email browsing.

By Staff Writer • 2 min read • Wed, 14th Jul 2010
22% of all time online is social networking - report
Google

22% of all time online is social networking - report

A Nielsen report reveals that 22% of all online time is dedicated to social networking, with Facebook and YouTube leading the charge.

By Staff Writer • 1 min read • Thu, 17th Jun 2010

Stories from Other Regions

Nielsen stories

YouTube drives trust, eCommerce growth in Southeast Asia
Digital Transformation

YouTube drives trust, eCommerce growth in Southeast Asia

YouTube reaches 290 million in Southeast Asia, driving trust in creators and quadrupling video commerce's share of regional eCommerce GMV to 20%.

By Jed Nykolle Harme • 5 min read • Fri, 6th Jun 2025