ASUS unveils new suite of AI-powered Copilot+ laptops

ASUS has unveiled its suite of AI-driven Copilot+ PCs, offering innovative solutions for creators, mobile users, gamers, and mainstream consumers. The new lineup includes the ProArt, Zenbook, and Vivobook portfolios, all featuring advanced AI capabilities. The announcement marks a significant move by ASUS to integrate AI into everyday computing experiences.

The focal point for creators is ASUS's new ProArt laptops, which merge portability and power. The ProArt P16, PX13, and PZ13 models are built to support creative workflows with the latest AMD Ryzen AI 300 Series processors and NVIDIA GeForce RTX 40 Series GPUs. These laptops come equipped with AI capabilities like the StoryCube and MuseTree applications, enabling users to manage digital assets and generate creative ideas efficiently. Furthermore, the ProArt laptops include a three-month Adobe Creative Suite subscription and a six-month CapCut Pro subscription.

For highly mobile users, the Zenbook S 16 offers an ultra-thin and lightweight design without compromising on performance. Measuring only 1.1 cm in thickness, it features a Ceraluminum lid and a robust AMD Ryzen AI 9 HX 370 processor. The Zenbook S 16 boasts a 3K 16:10 display and a sophisticated design that blends aesthetics with functionality, including advanced cooling technology and extensive connectivity options.

The Vivobook S 15 leads the charge for mainstream users as ASUS's first Copilot+ PC. This AI-powered laptop incorporates the Snapdragon X Elite Platform, providing robust performance and up to 18 hours of battery life. The Vivobook S series has been refreshed for 2024 to include AI capabilities across its models, such as the Vivobook S 14 and S 16, featuring the AMD Ryzen AI 300 Series processors. These laptops are designed for enhanced productivity and creative expression, featuring tools like Windows Studio Effects and ASUS AiSense Camera.

ASUS also introduces new models in the TUF Gaming series with the TUF Gaming A14 and A16 laptops. These devices are designed for gamers who require high performance and portability. Both models feature AMD Ryzen AI 9 HX 370 processors and NVIDIA GeForce RTX 4070 GPUs, supporting advanced AI tasks and gaming-specific features like DLSS super-resolution and ray reconstruction. The 2.5K 165Hz displays ensure a seamless gaming experience.