Google announces new TV partners

Google TV aims to combine the TV and web into a single experience and the internet giant has finally given a lengthy update on the status of the project and launched a website for all your questions.

“One of our goals with Google TV is to finally open up the living room and enable new innovation from content creators, programmers, developers and advertisers,” says Ambarish Kenghe, Developer Product Manager, Google TV.

“By bringing Google Chrome and access to the entire internet, you can easily navigate to thousands of websites to watch your favourite web videos, play Flash games, view photos, read movie reviews or chat with friends—all on the big screen.”

Google has also announced more content partners:

• Turner Broadcasting has been hard at work optimizing some of their most popular websites for viewing on Google TV, including TBS, TNT, CNN, Cartoon Network and Adult Swim, available anytime through Google TV.
• NBC Universal has collaborated with Google TV to bring CNBC Real-Time, an application that allows you to track your favorite stocks and access news feeds while enjoying the best financial news from CNBC directly on the TV screen.
• HBO will bring access to hundreds of hours of programming to Google TV with HBO GO. Authenticated subscribers will soon be able to access all of their favorite HBO content on-demand in an enhanced website for Google TV.
• NBA has built NBA Game Time, an application that lets you follow game scores in real-time and catch up on the latest highlights from your favorite team in HD.

Anyone will be able to develop content for Google TV through made-for-TV websites, and, starting in 2011, Google TV apps.